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San Diego County Real Estate - La Mesa and El Cajon Real Estate 
San Diego East County Real Estate


When selling your home, or buying a home, there are organizations that will tell you getting the lowest commission is the most important factor.  I offer for your consideration that getting the best value is the most important, which is a combination of commission, price of acquisition or sale and professional representation, advice and counsel.  Consider this thought-- when you are seeking a medical professional to conduct surgery on your body, do you select the least expensive doctor?  When you have a dental issue to deal with, do you select the least expensive dentist?  Or, when looking into how to solve the medical or dental issue in front of you, do you try and find the most competent individual?  Real estate transactions are considerably more complex than they first appear.  I would further suggest that selecting a full time professional with detailed market knowledge, experience and advanced negotiation skills are more important than finding a "discounter" or part time agent who may not bring all those qualifications to the table.  Your home may be your largest single asset.  Do you really want inexperience, or a fully qualified, full time professional, that knows in great detail your market area?   If you are looking for experienced, professional representation, as well as a skilled marketing manager, a transaction coordinator and manager, a knowledgeable property specialist, a skilled negotiator, a trusted advisor and a full time agent who will be with you, and keep your interests as the focal point throughout the real estate transaction, please contact me.  Please see my "About page."

SELLERS! FREE Market Evaluation and Consultation! If you are planning to sell your home within the next year, it is never to soon to know the market value of your most important valued asset! AND I HAVE A QUESTION FOR YOU.  Do you really believe you can get accurate information on the value of your home from a website, using a formulated valuation model, without a local professional coming to your home to view the details of your home?  My suggestion is that it may be accurate, or it may be low or high.  The truth is, you really don't know, because a valuation model that does not include a personal viewing of the home cannot consistently be accurate.  I am a local professional who will come to your home and personally evaluate your home, not just from a remote location using an equation.  I provide personal, in home service.
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BUYERS!!!! YOU WILL RECEIVE A FREE ONE YEAR HOME WARRANTY PROTECTION PLAN at close of escrow (Valued up to $500) by utilizing my professional services! AND I HAVE A QUESTION FOR YOU TOO.  WOULDN'T YOU PREFER TO WORK WITH A TESTED, LONG TERM PROFESSIONAL THAT HAS REFERENCES FROM VERY PLEASED CLIENTS?  I GLADLY PROVIDE REFERENCES UPON REQUEST.
 
Market update--  During this past year, we have seen in San Diego County a drop in sales volume (the number of homes and condos sold- not prices) of about 34%, compared to 2007.  Home and condo median prices have also dropped, year to date, about 24.9%. Currently, over 40% of all home and condo sales are bank owned foreclosures.  These figures are reflective of the whole county, and each zip code in San Diego County has various individual statistics.  If you would like information on a particular zip code or neighborhood details, call me or e-mail me and I would be pleased to forward to you that information.  BUYERS:  These reduced prices mean affordability is better than it has been in over 10 years for San Diego County.  OPPORTUNITY IS KNOCKING!  AND THIS OPPORTUNITY WILL NOT LAST FOREVER.

My quarterly newsletter-  I send out a quarterly newsletter by snail mail discussing San Diego and San Diego East County market conditions, as well as giving helpful hints and tips regarding home ownership.  If you would like to be added to my mailing list, just call or e-mail me.  No obligation, I am pleased to provide the information.

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Roger Roberts
Prudential California Realty

9555 Grossmont Summit Dr.
La Mesa, CA  91941 San Diego County

Business: 619-337-3222
Cell: (619)992-8434
Fax: 619-589-8644
E-mail:
roger@rogerroberts.com

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